Hut Passakorn Suwanggool
Project 1 Phase 1
"Brand Genetics"
Rebecca Van Beeck
The panel above demonstrate the brand name "IBM" or International Business Machine.
This company is a huge company that produce a lots of software, middleware and hardware.
In the present the company also own the cloud and a question answering system named
" IBM's Watson System". Watson are named by the first CEO of this company
Thomas J. Watson
The plate above illustrate the another big company name "Nvidia" as known as the biggest
platform that produce a GPU (Graphic Processing Unit)
Amanda Levete is an architect that design a lots of architecture. We are familiar with
Central Embassy in Chitlom, Thailand. She also design the Museum of art architecture and technology in Lisbon, Protugal.
Adaptibility is my material for IBM because IBM system can be embed in to many things.
For Example, Computer, Vehicles, Drone, and Medical Machine.
Catalyst is material for Nvidia because the GPU from the company are the booster that help
the system work faster and handle the work load for computer but its doesn't just boost the computer
its can also boost the car navigation system too.
If I heard Amanda Levete the first thing that pop up in my mind is the interior of the
central embassy form which she also apply the same style to another architecture which is
The Courtyard, Moscow, Russia.
The panel above displayed the ideas of how the three company above are joined.
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